Digital Marketing Portfolio

Creative Strategy.
Data-Driven Results.

Blending visual storytelling with analytical insight to build brands, drive engagement, and convert audiences into communities.

SEO · SEM · Content Strategy · Social Media · Email Marketing · Brand Identity · Graphic Design · Funnel Architecture

View My Work Get in Touch
3+
Live Campaigns
5K QAR
Award Won
2+
Brands Built
90%
Social Media Score
SEO / SEM✦ Content Strategy✦ Social Media✦ Email Automation✦ Canva / Graphic Design✦ Brand Identity✦ Funnels✦ Google Analytics✦ WIX / WordPress✦ Campaign Management✦ SEO / SEM✦ Content Strategy✦ Social Media✦ Email Automation✦ Canva / Graphic Design✦ Brand Identity✦ Funnels✦ Google Analytics✦ WIX / WordPress✦ Campaign Management✦
My Approach

Marketing That Connects

I approach digital marketing as a blend of creative storytelling and data discipline. Every campaign starts with understanding the audience, defining the message, and choosing the right channels — then iterating based on real metrics.

From redesigning complete brand identities to managing social content calendars and structuring conversion funnels, I bring end-to-end capability — strategy, execution, design, and analysis — all under one roof.

I've built and optimised live platforms for professional communities, ed-tech startups, and corporate training providers in Qatar, with measurable results in user retention, event sign-ups, and brand consistency.

B2B & B2C Campaigns Organic & Paid Strategy Visual Brand Design Analytics-Informed Full-Funnel Thinking
📣
Campaign Strategy
End-to-end campaign planning, execution & reporting
🎨
Brand & Visual Design
Logo, identity systems, mockups, social graphics
🔎
SEO / SEM
Keyword strategy, on-page SEO, search visibility
📊
Analytics & Reporting
Google Analytics, data interpretation, optimisation
🔄
Conversion Funnels
Lead capture, email nurture flows, CTA optimisation
Capabilities

Skills & Tools

Strategy & Analytics

SEO / SEM & Content Strategy88%
Social Media & Analytics90%
Email Automation & Campaigns82%
Funnel Design & Conversion Optimisation80%

Design & Creative

Canva / Graphic Design93%
Brand Identity & Strategy86%
Poster / Social Media Graphics91%
Mockup & Collateral Design89%

Tools & Platforms

Canva Google Analytics Google Ads Meta Business Suite Mailchimp WIX WordPress SEMrush Notion Trello Hootsuite Buffer Affinity Designer CapCut
Portfolio

Featured Work

Campaigns, brand identities, and digital platforms built with strategy and purpose.

ILM-CONNECT Website Screenshot 1 ILM-CONNECT Website Screenshot 2
Live · WIX

ILM-CONNECT Website Redesign

Full UX redesign and digital marketing overhaul for Qatar's professional community platform. I took ownership of the site's visual hierarchy, content strategy, event promotion campaigns, and sign-up flow — turning a cluttered experience into a consistent, conversion-focused platform.

  • Improved user retention with repeat event sign-ups post-redesign
  • Consistent brand theme applied across all pages and social touchpoints
  • Streamlined sign-up flow reduced drop-off significantly
WIXUI/UXDigital MarketingSEOContent Strategy
View Live Site
EDGAGE Brand Identity 1 EDGAGE Brand Identity 2
Branding · Canva

EDGAGE Brand Identity System

Complete brand identity system for an ed-tech platform — logo design, colour palette (Midnight Blue, Screamin' Green, Sunglow, Vista Blue, Midnight Purple), typography pairing, and a full suite of branded mockup collateral including hoodies, tote bags, business cards, and digital screens.

  • Complete brand identity system delivered across print, digital, and merchandise
  • Bold multi-colour palette with distinctive circular logo mark
  • Full mockup suite: apparel, stationery, and digital screens
Brand IdentityCanvaDesign SystemEd-TechMockup Design
GenRx Award Poster GenRx App Design
🏆 Award Winner

GenRx — Brand Identity & Campaign Poster

Created the full brand identity and competition campaign poster for GenRx, an award-winning personalised medicine platform. The hexagonal motif evokes molecular structure; the deep violet palette communicates innovation and clinical trust. Won 5,000 QAR at Katara Space & Science.

  • Brand identity recognised and awarded by competition judges
  • Won "Most Promising Idea" — 5,000 QAR prize
FlutterFlowCanvaBrandingUI/UXPoster Design
Mockup 1 Mockup 2 Mockup 3
Design Collateral

Branded Mockup Collateral

A selection of branded mockup designs created for digital and physical marketing assets. These demonstrate versatility across merchandise, product packaging, and device mockups — all designed with brand consistency in mind.

CanvaMockup DesignBrand AssetsMarketing Collateral
Methodology

Funnel Strategy

How I structure campaigns from awareness to conversion.

👁️

Awareness

SEO, social content, paid reach campaigns to attract the right audience

🎯

Interest

Engaging content, value proposition clarity, landing page UX

💡

Consideration

Email nurture sequences, retargeting, social proof and testimonials

✅

Conversion

Clear CTAs, friction-free sign-up flows, urgency triggers

🔁

Retention

Loyalty content, community building, re-engagement campaigns

Credentials

Certifications

🎓

B.Sc. Computer Science

GPA 9.75/10 · Highest Academic Scorer

MIE–SPPU, Doha, Qatar

📊

Introduction to Data Science

CISCO Certified

Data analytics & interpretation skills applied to campaign performance

🏆

Most Promising Idea

Katara Space & Science · 5,000 QAR Prize

Brand identity and campaign materials for GenRx

🎖️

Student of the Year 2022–2023

MIE–SPPU

Academic scholarship recipient

📜

International Diploma

Pre & Primary Teacher Training (Level 4, OTHM, 45 ECTS)

Communication and instructional design skills transferable to content strategy

🔜

Google Digital Marketing

Certification — In Progress

Formalising hands-on marketing experience

Let's Work Together

Ready to Build Something Great?

Looking for a digital marketing strategist who combines creative design with data-driven thinking? Let's talk about your next campaign, brand, or platform.

Email Me LinkedIn ← All Portfolios